Legacy this, Legacy that.

There is a lot of talk in my industry about “legacy publishers.” Basically, those would be the old-style big publishers that have brick-and-mortar offices. Sure, they use word processing and Photoshop and format books via software. But just as online retailers are able to cut costs by not having actual retail space, the newer publishers are entirely digital and online. Many small presses have sprung up–some to fill gaps in what the legacy publishers no longer carry (cozy mysteries anyone?) as newer software and tools make them the equal to legacy publishers in all but reach. And, of course, there are the Indie writers, many of them self-publishing at the same quality as the big publishers. The legacy publishers seem to have contracted themselves into mainly carrying the “Sure Thing” and big name authors. Explosive growth is happening in other segments of the industry.

The same thing is happening in film. New software, new tools–drones have replaced helicopter shots for so many things!–have made the little film studios and even individuals competitive with the big names in the industry. AI and software tools plus more powerful computers are giving the big special effects houses a run for their money.

And then there’s legacy media. Just like when the television took over most of the media and ended the Golden Age of Radio, the internet is making the legacy television media take an insignificant back seat.Young people nowadays have no idea how broadcast TV news shaped public opinion.There were no alternatives. They were the news, period. But today anyone with a phone and the internet can now be a broadcast journalist. Therefore alternative views can sneak–nay, streak–past the information censors. Case in point: Joe Rogan’s following severely eclipses a television-sized audience.

We live in interesting times.

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